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Interest Group Leader Resources: Newsletters
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Tips on Producing a Newsletter

An electronic newsletter can be a great way to communicate with your Interest Group, promote your activities, and keep members up to date with developments in your area of interest. Newsletters can be emailed to your Interest Group members and linked to from your group's pages on the website.

Here are some things to think about when starting a newsletter:

  • Starting small is just fine. Don’t be too ambitious at the beginning. It’s OK to give your newsletter time to grow.
  • Be inclusive and invite contributions from a wide range of people.
  • Solicit information about promising new practices and alternative resources.
  • Contests or surveys can help garner participation.
  • Call for submissions at least four weeks in advance of putting out the newsletter.
  • Remember to call for submissions on CALIX as well as your Interest Group listserv – this will generate more submissions and provide publicity for your newsletter.
  • Ask people if they have upcoming events to promote in the newsletter.
  • Don’t forget the value of a well-placed photo. Photos and images will add to the appeal of your newsletter, and a photo (with caption) is easy for people to submit.
  • Having two people working on the newsletter can be a big help, but the two editors need to communicate well.