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Insider Article [September 2013] [09/03/13] (Interest Group Spotlight)
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Interest Group Spotlight

Marketing and Public Relations
2012 CLA Conference Awards Ceremony with Rancho Cucamonga Public Library Staff and their Black History Cultural Arts Night poster which won the 2012 PRExcellence Best in Show award

The Marketing and Public Relations Interest Group is undergoing some exciting changes – new PRExcellence Award categories, upcoming Spring Fling program, and additions to the PRExcellence webpage.

In 2013, the PRExcellence Committee expanded the number of awards which brought in very competitive marketing pieces.  In response to CLA member’s questions about previous award winners, we recently updated the PRExcellence Awards webpage to include images or links to the winning entries. Take a look!  The award winning entries will receive their awards at CLA’s Conference in Long Beach on Sunday, November 3rd.The Best in Show award winner will be announced at the Gala Awards dinner. Hope to see you there!

The Marketing and Public Relations Interest Group will be hosting Francie Palmer, Marketing Manager for the City of Rancho Cucamonga, who will present a personal branding and marketing seminar for CLA’s 2014 Spring Fling series. Ms. Palmer presented her seminar on behalf of the Rancho Cucamonga Library Services as a part of the California State Library’s Staff Innovation Fund Project. Keep an eye out for registration information!

Success doesn’t exist in a vacuum! Advertise, market, and celebrate your achievements and programs! 

Margaret Hatanaka

Marketing and Public Relations Interest Group